![](https://cdn.myportfolio.com/f95609cf5e073b7c7f93cba3f7ce1287/4debe2f4-6219-461f-b18f-c1633fe69264_rw_1200.png?h=7db1b6b3cfab46cdd04e691a6b586f3e)
Being a service that aims to deliver emotional support and guidance for those suffering with various mental health difficulties, particularly related to drugs or alcohol, the brief was to encapsulate a feeling of hope and growth into the logo.
The sprout growing into the full, strong tree felt like a good metaphor for the aims of the service. Using a sans serif with a friendly soft/curved appearance keeps the logo clear and inviting, with softened colours adding to a feeling of calm.